about us
Meet Virginia Busch
My passions in life have always been travel, family, food, animals, and wildlife. I knew that I wanted to work in the family business, and I was lucky to be able to combine my passion for wildlife conservation and hospitality by working for Busch Entertainment. A subsidiary of Anheuser-Busch. My father, August Busch III, was very passionate about this side of the business because it was a way to introduce Budweiser and other Anheuser-Busch products directly to the consumer. He loved meeting guests at SeaWorld and Busch Gardens. As a child, I loved traveling with my Dad to SeaWorld and Busch Gardens, and while he went to meetings, I went to the zoo. From a young age, I knew introducing families to wildlife through the zoo exhibits was a way to spark interest and passion about the animals. I wanted to be a part of raising awareness about endangered species and wild places and knew that making connections about those species could ignite a passion to conserve their counter parts in the wild. As an adult, I helped facilitate that passion working at SeaWorld and Busch Gardens. Helping to found the SeaWorld & Busch Gardens Conservation Fund and serving as a liaison for many non-profit wildlife organizations. I learned that “Making friends is our business.” is not just about selling beer but making connections to further conservation initiatives as well. I continued my journey with wildlife conservation and education leading the Endangered Wolf Center for a decade before founding Prost.
Sustainability is at the core of many conservation issues and an aspect that intrigues me is the intersection of environment and food. Through my decades of work in the conservation field, it is so apparent how healthy ecosystems affect our food production. I am fascinated with how much passion the vintner has for the microclimate and its health in producing an exceptional, low intervention wine.
Our ethos is all about community and bringing friends and family together to enjoy the simple pleasures of life.
We often settle for average wine and save the “good stuff” for special occasions. At Prost, we want you to drink the “good stuff” every time. Life is too short for mediocrity.
Whether you are hosting a party or just sitting on your back porch with your partner, Prost wants to be part of that through a great glass of wine.
I want to create a community of adventure seeking, travel loving foodies who want to experience new taste and flavors through wine. The wine we will introduce will tell a story of the family that produced it and the place it was grown. I want to excite people enough that they will want to visit the places we find our unique wines. My memories are intertwined with amazing flavor explosions, and I want to bring that to you.
-Virginia Busch
Join the Community
Are you ready to discover hand-crafted wines with us? Prost Membership gives you access to purchase rarely exported, biodynamic wines at an affordable price. Learn more about our membership by contacting us today.